Brighten Up Campaign – Nottingham University
We created a series of posters to communicate bike safety to students at Nottingham University. When the dark nights set in, each year the uni promotes this campaign but this year they looked to us for a refresh. So we were asked to produce a series of designs to help with that.
The brief was “We’d like a change to the image so it gets more engagement from the students. Be as creative as you like.” the feedback was very very positive and the campaign is in full swing now.